In Spring 2018, Ruby Ribbon partnered with several other companies to better understand the needs and expectations of their (mostly female) audience. Most commentary about companies leveraging an independent workforce – commonly referred to as “gig work” – focuses on the male experience. The result was the first multi-company survey of women who have chosen side hustles as a means for supplementary or, in some cases, primary income.
Click here to read the full white paper.
